Services

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LUX PR SERVICE

Our Lux Afrique PR service is designed to get you greater visibility across the African continent. Understanding the audience, and delivering the message is at the heart of every successful PR campaign. Our PR team have the proven experience to deliver successful PR campaigns on time and on budget.

Collectively, the team has over 30 years experience in the media, and we have secured media coverage in outlets such as Forbes, Marie Claire, CNBC, Look magazine and in over 46 countries worldwide. We understand the African market, and we can help you to tap into the heart of the consumers – where your brand belongs.

Our service includes:

Media buying and planning
Driving footfall
Increased Product sales
Brand visibility
In store events

LUX MARKETING SERVICE

We can help your brand to reach the growing African consumer market. Having the right marketing strategy across the continent is imperative to help your brand achieve the levels of interest needed to penetrate this new consumer market. Our tactics include:

Advertising
Features on ww.LuxAfrique.net
Advertising through Lux Afrique & social media platforms
Connecting brands to ambassador, influencer, Celebrity
Influencer branding & gifting
Ad campaigns
Market research or case studies
Email database blast
Events

LUX EVENT MANAGEMENT

We are Lux Afrique; a trusted partner and information source to many of Africa’s growing High-net-worth or upper middle class individuals.

The Lux Afrique professional creative team has over 15 years of experience producing and managing Luxury events in the UK and across Africa.

Our passion is managing the behind-the-scenes details to deliver a superior event experience for your audience. We thrive on delighting you – our valued customer –
by helping you host events that meet or exceed your business goals.

Our service includes:

Vip client & influencer engagements
Product & property launches
Brand activations & experiences
Live events & conferences
Press events & previews
Gala dinners
High profile events
Private parties
Weddings

Download Events Pack

We Understand Business

At Lux Afrique, we work with industry leading publications, media houses and influencers to help your message travel to its target audience. Our network spans across South, West, East, North and Central Africa.

As high net worth Africans like exclusivity and are quite hard to reach, the marketing strategies we use have a great impact. As this is a society that tends to engage because of recommendations or word of mouth from other people in their network, our strategies are more effective than the usual marketing tools.

Our Mission

By integrating our imaginative ideas and strategizing with up to the minute consumer insight and sector knowledge, we can ensure that your brands global goals are met.

We cover every need of video production and photography.

VIDEO PRODUCTION

The quality of your videos can communicate volumes about your company. At Lux Afrique, we take the time to produce quality videos that will wow people, and give them the feeling that they were present. Good video production requires time and attention to detail, and our skilled team always ensure that we capture the mood, atmosphere and unique flavour of your event. Our service takes away the stress from you so that you can focus on enjoying your event, and mingling with your guests. We can provide:

Events Coverage
Bespoke Videos tailored for Social Media
Product or Brand Feature
Film Editors
Cinematographers

PHOTOGRAPHY

We can offer brands the opportunity to have us create brand images that would bring their products to live within the African market, combining luxury with culture, making visually relatable images for the attention of the elite African clientele. Lux Afrique will arrange collaborations with experienced and emerging pool of photographers, creative directors, stylists and editors to produce visual content that can be used for campaigns, look books, online advertising and print publications across Africa. Our service includes:

Photoshoots
Product or Brand shoot.
Photo Editors
Professional Retouchers
Colour Graders